Why You Should Schedule Your Blog Posts in Advance
Running a blog can be time consuming. You need to create your post, allow time to proofread and revise it, create a Pinterest worthy photo, share it on social media.
. .One blog post could take three to 10 hours depending on the length of the post
and how much you publicize it on social media.
Right now, you may feel like all you can do is keep up with a regular
publishing routine. However, there are important
reasons why you should schedule your blog posts in advance.\
Why You Should Publish Your Blog Posts in Advance
Just as there are compelling reasons why you should start an
emergency fund, especially if money is tight, there are important reasons why
you should start a blog post bank (or blog emergency fund, so to speak) if you
have little time.
Sickness
You never know when sickness, either your own or a family
member’s, will make it difficult to write and publish your blog posts on
time.
For example, my mom came to visit near Christmas. Usually, when she stays with us, I get more
work done and get ahead in my schedule because she watches and plays with the
kids. However, during her five-week visit, the last four weeks, she got and
suffered from a shingles infection.
There were several weeks I couldn’t keep up my regular blogging schedule
because I was taking care of her and running her to many different doctors' appointments. I learned my lesson on why keeping an emergency
stash of blog posts is so important.
Natural Disasters
Likewise, you never know when a natural disaster will force you from your home. If you live in an
area prone to hurricanes, flooding, or other natural disasters, you know how
important it is to have an emergency stash of food and water.
If you’re forced from your home, the last thing you want to
worry about is your blog posts. How wonderful
would it be to simply go to your drafts folder and publish a post that you had written
months ago for just this reason?
Vacation
When you work for yourself, there is no paid vacation. Nothing can put a damper on your vacation
faster than working double-time to create posts for your blog for the time when
you will be on vacation, and then playing catch up when you get back home.
If you, instead, spend time months ahead of time creating
a reserve of blog posts, you can easily pull from those.
Final Thoughts
You’ve worked hard to build up your blog and your reader
base. However, for your blog to continue
to be successful, regardless of what’s going on in your life personally, you
need to produce new content.
While blog readers may care about you and your situation,
most likely, if you are absent for too long, they will stop coming. Instead, take the time now to build up a
reserve of blog posts so that when the unexpected happens, you’ll be ready and
can continue business as usual.
Do you have a blog post emergency fund? If so, how many posts have you built up? How were you able to build them up?
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